Auto Insurance

Car Insurers Charge Highest Rates for the Disadvantaged

Unemployed renters with poor credit and without four-year college degrees are charged hundreds of dollars more per year for auto insurance on average than more socio-economically advantaged drivers.
A car with a damaged front-end.
A car with a damaged front-end. Source: Getty Images

ValuePenguin obtained tens of thousands of quotes for drivers across the country, discovering that insurance providers generally quote the highest premiums to some of the most socio-economically disadvantaged drivers.

A person's homeownership status, employment status, education level and credit all influence how much they pay for auto insurance. We gathered rates for unemployed drivers with poor credit who don’t own their homes and whose highest level of education was high school. ValuePenguin compared these rates with those of employed drivers with good credit who own their homes and have four-year college degrees.

The former set of drivers encountered higher prices per year than the latter in virtually all 50 states and the District of Columbia — $481 higher, per the average across states.

Key findings

  • In every state but California, socio-economically disadvantaged drivers are quoted much higher rates than other, more privileged drivers. On average across states, these drivers are charged $162 more per year than their counterparts.
  • Even in Hawaii and Massachusetts, where laws protect consumers from rate hikes based on poor credit, other non-driving considerations drive higher costs.
  • The largest disparity occurs in Michigan, where the cost of insurance is already expensive for most drivers. In Michigan, socio-economically disadvantaged drivers can see policies that are 186% more expensive than what others receive.
  • Price hikes are not just employed by small insurers. The largest companies in the U.S. charge disadvantaged drivers $436 more per year, on average.

Drivers in almost every state face higher rates if they lack socio-economic advantages

The pricing disparity we uncovered applies to the cost of minimum coverage policies, which only include the coverage that's required by state legislatures for drivers to legally operate their cars on public roads.

In virtually every state — plus the District of Columbia — disadvantaged drivers pay hundreds of dollars more per month on average compared to their counterparts. On average across every state, insurance providers charge these drivers $481 more per year than other drivers.

At the time of this study, the disparity in premiums was the highest in Michigan. In Michigan, where coverage is notably already more expensive than elsewhere in the country, disadvantaged drivers pay $1,924 more per year on average than others. This amounts to an increase of 186% relative to the cost of car insurance for drivers who have socio-economically advantaged traits.

However, Michigan has recently implemented laws making it illegal for insurers to consider non-driving factors like credit score, education level, occupation, ZIP code, marital status, homeownership and sex, along with other reforms. With these changes, it is possible that the socio-economically disadvantaged will see more affordable rates in the coming years.

Nationally, the most disadvantaged drivers face price increases equal to 75% of the premiums for employed drivers with good credit who own homes and have four-year college degrees. In six states, insurers implement price hikes of at least 100% of an advantaged driver's total premium. These states — in addition to Michigan — are Massachusetts, New York, Florida, Minnesota and Wisconsin.

In states like Massachusetts and Hawaii, where there are consumer-protection laws that prohibit insurers from charging people more because they have poor credit, insurers still target disadvantaged drivers according to their education level, job status and homeownership status. In Massachusetts and Hawaii, consumers face surcharges of $675 and $113, respectively. Conversely, California's stringent consumer-protection laws make it the only state where the price of car insurance isn't higher for socio-economically disadvantaged drivers.

State
Increase for other drivers
Premiums for advantaged drivers
Percent increase compared to advantaged drivers
US$481$64375%
Michigan$3,589$1,924186%
Massachusetts$675$502134%
New York$1,191$925129%
Florida$1,180$990119%
Minnesota$672$626107%
Wisconsin$399$387103%
Kentucky$668$70794%
Iowa$275$29593%
Missouri$609$66392%
Washington, D.C.$714$78291%
Nebraska$422$47589%

This table is ordered according to the average dollar amount increase that disadvantaged drivers encounter.

The country's largest insurance providers all charge more to disadvantaged drivers than others

We investigated the change in the cost of auto insurance among the largest insurance companies in the country for drivers matching an economically disadvantaged profile. On average, the largest insurance providers charged these drivers $436 more than their counterparts.

Travelers imposed the largest price increase on these types of drivers, with an increase of $627 per year across states where its subsidiaries were among the 10 largest car insurance providers by market share. Conversely, USAA charged disadvantaged drivers the least compared to their counterparts. However, these drivers could still face an average price increase of $234 per year compared to others.

Which insurance providers have the largest price increases for disadvantaged drivers?

Among smaller, well-known insurance providers, price increases were also typical. We compared quotes from Erie, MetLife, Farm Bureau, Amica and Auto-Owners. MetLife's premiums increased by $1,333 for drivers in Florida, Massachusetts, Rhode Island and Wyoming — where it's among the 10 largest underwriters of auto insurance. This was the widest gap out of all of these small providers.

On the other hand, insurers in the Farm Bureau network raised prices by $306 in the 13 states where it's among the companies that write the most policies. Aside from MetLife, the average cost increase among Farm Bureau, Amica, Erie and Auto-Owners was $509 per year.

How can drivers avoid ‘poverty penalties’ from their insurance providers?

Poor credit is the primary driver of higher premiums for most people. In Michigan, for example, an unemployed person with good credit who has a high school degree but isn’t a homeowner was quoted $2,015 for car insurance, or about $90 more than a driver with all the advantaged characteristics we compared in this study.

While the precise degree to which credit influences a policy's price depends on the state, it can be difficult for drivers without steady incomes to make payments on their debts, which is one of the easiest ways to improve credit scores quickly.

ValuePenguin recommends searching for auto insurance discounts and comparing prices. Most car insurance providers offer discounts for things most people can achieve easily. For instance, it's not uncommon for insurers to offer discounts for paperless billing or signing up online. While it's difficult to find an insurance provider that won't charge more to drivers based on their off-road characteristics, these most-affected drivers will still find that some rates will be substantially lower than others.

Expert Insights to Help You Make Smarter Financial Decisions

ValuePenguin has curated an exclusive panel of professionals, spanning various areas of expertise, to help dissect difficult subjects and empower you to make smarter financial decisions.

  1. A recent ValuePenguin survey revealed that 52% of Americans think that it is illegal for insurers to consider their credit history when setting rates for car insurance. How can consumers take better control of financial products that overwhelm or confuse them?
  2. Mandatory financial products, like car insurance, allow socioeconomic status and geo targeting by ZIP code to influence the price one consumer gets compared to another. Do you believe these non driving characteristics should play a role? Why or why not?
  3. In recent years, consumers have paid more attention to the social integrity of larger corporations. How does news, such as insurance companies charging disadvantaged drivers more money, play a role in consumer perception?
  4. Being categorized as "disadvantaged" can spiral consumers down a vicious cycle. For instance, poor credit can lead to higher charges, which then inhibits the ability to save and leads to more debt that drives the credit score down even more. What is one thing that people can do to break free from this cycle?

headshot of expert
  • Randy Beavers
  • Assistant Professor of Finance
  • Read Answer
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  • Marie Bakari, DBA, MSA, MBA
  • Associate Director of Faculty Development and Support in School of Business
  • Read Answer
headshot of expert
  • William C. Martin, Ph.D.
  • Associate Professor of Marketing
  • Read Answer

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  • Leo Chan, Ph.D.
  • Associate Professor of Finance
  • Read Answer
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  • Susan Hume, Ph.D.
  • Associate Professor of Finance
  • Read Answer
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  • Aniruddha Pangarkar, Ph.D.
  • Assistant Professor of Marketing
  • Read Answer

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  • James D. Philpot, Ph.D.
  • Associate Professor of Finance and General Business
  • Read Answer
The commentary provided by these industry experts represent their viewpoints and opinions alone.
headshot of expert

Randy Beavers

Assistant Professor of Finance, Seattle Pacific University

headshot of expert

Marie Bakari, DBA, MSA, MBA

Associate Director of Faculty Development and Support in School of Business, Northcentral University

headshot of expert

William C. Martin, Ph.D.

Associate Professor of Marketing, Chair, Department of Finance and Marketing, Eastern Washington University

headshot of expert

Leo Chan, Ph.D.

Associate Professor of Finance, Utah Valley University

headshot of expert

Susan Hume, Ph.D.

Associate Professor of Finance, The College of New Jersey

headshot of expert

Aniruddha Pangarkar, Ph.D.

Assistant Professor of Marketing, Austin E. Cofrin School of Business, The University of Wisconsin-Green Bay

headshot of expert

James D. Philpot, Ph.D.

Associate Professor of Finance and General Business, Director of the Financial Planning Program, Missouri State University

Methodology

On Sept. 24, 2020, U.S. Sen. Cory Booker, D-N.J., introduced legislation that would make it illegal nationally for insurance providers to consider any qualities except driving record when setting rates. A news release from the senator’s office specified his bill would prohibit insurers from considering "income, education levels and other factors unrelated to driving history and ability, preventing insurance companies from using these details to raise rates for low-income individuals, non-homeowners and others who otherwise have good driving records."

With this in mind, ValuePenguin gathered rates for drivers with nearly opposite profiles from every ZIP code and county in the country. One driver possessed all the qualities Booker's bill targets for equal treatment: unemployed renters with poor credit whose highest level of education is high school. Additionally, we sourced quotes for an employed driver with good credit who owns their home and has a four-year college degree.

After checking for the 10 largest insurance subsidiaries in each state, we gathered rates for our two driver profiles according to each state's minimum required insurance coverage. We were unable to get online quotes from Liberty Mutual, the sixth-largest provider in the country.

ValuePenguin's analysis used insurance rate data from Quadrant Information Services. These rates were publicly sourced from insurer filings and should be used for comparative purposes only, as your own quotes may be different.

About the Author

Andrew Hurst
Andrew Hurst

Insurance Research Analyst

Andrew Hurst is a former SEO Marketing Research Analyst at ValuePenguin who reported on insurance. His analysis has been featured in the New York Times, Wall Street Journal, NPR Marketplace, Forbes, MSN, and USA News — among others. He's also appeared in interviews broadcast by ABC, FOX, CBS and NBC stations. He previously taught composition and research at Wright State University.

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